Get your brand in front of tens of thousands at one of Southern California’s most iconic fall festivals! La Mesa Oktoberfest offers high-visibility sponsorship opportunities that connect your business with an engaged, diverse audience through immersive brand experiences, activations, and on-site exposure.
VENDORS
We’re looking for vendors who bring flavor, flair, and fun to La Mesa Oktoberfest — one of Southern California’s largest and most beloved fall festivals! With thousands of attendees flooding the streets each year, it’s the perfect opportunity to showcase your international eats, trendy twists on German cuisine, handcrafted goods, or unique retail finds to a crowd ready to shop, snack, and celebrate.
In 2024, we launched Artisan Alley! This specially curated two-block experience will spotlight handmade goods and specialty creations — the ideal destination for early holiday shoppers and those looking for one-of-a-kind finds. It’s a celebration of craftsmanship, cultural traditions, and creativity, designed to highlight San Diego’s vibrant maker community.
Whether you’re a foodie favorite, artisan maker, or creative brand, don’t miss this chance to be part of an unforgettable weekend.
Early Bird Rates expire June 15th. Space is limited — apply now to secure your spot!
PLEASE JOIN US FOR THE 52nd ANNIVERSARY OF LA MESA OKTOBERFEST!
Since 1973, La Mesa Oktoberfest has been attracting thousands of people from across San Diego and Southern California for three free days of elevated family-friendly entertainment and this year our 52nd ANNIVERSARY will be the best one yet!
The Munich-inspired festivities will be celebrated as the quaint streets of La Mesa Village sets the scene for the largest German celebration San Diego has to offer including German games, crafter faire, oompah and other bands, carnival, dog races as well as the traditional German biergartens which combined have consistently attracted over 50 thousand people the past few years.